Effortless Elegance: Oui Do Events Edmonton Weddings

Oui Do Events is not what most people picture when they think of a wedding planner. Sevy does not hand you a binder of preset packages and ask you to pick one. She listens. She asks what the day should feel like — not just what it should look like — and then she builds the entire experience around that feeling.

What makes her rare is the depth of what she brings. Before she was a wedding planner, Sevy worked as a florist. Before that, she was an interior designer. She then specialized in event design. So when she steps into your wedding, she is not just managing a timeline — she is reading the room. The flow, the textures, the colours, the energy in the space. Everything is approached as one connected experience.

She has French roots, and it shows. There is an effortless sophistication in how she curates a space — elegant without being overdone, personal without being predictable. Her couples are not getting a cookie-cutter celebration. They are getting something that feels like them, designed by someone who genuinely cares about the craft.

And because every couple is different, Sevy does not believe in rigid pricing or preset packages. She meets people where they are — whether that means full planning from day one or day-of coordination to keep everything running seamlessly.

Meet Sevy Fays: The Creative Behind Oui Do Events

From Florals to Interiors to Event Design

Sevy’s path to wedding planning was not a straight line — and that is exactly what makes her so good at it. She started in floristry, moved into interior design, and then found her way to event design before building Oui Do Events into what it is today. Each chapter added a layer to how she sees a celebration.

Where another planner might focus on logistics, Sevy is looking at the whole picture: the energy in the space, the way light falls on a tablescape, the textures that make a room feel warm instead of sterile, the flow that carries guests from one moment to the next without a single awkward pause.

Her French heritage runs through everything she creates. It is not about excess or spectacle. It is about intention — the right detail in the right place, and nothing more than what the moment needs.

The “I’ve Got It” Energy

One of my favourite things about working alongside Sevy is the calm energy she brings into every wedding day. She genuinely means it when she tells couples not to worry.

Wedding days can become overwhelming quickly — multiple vendors, family expectations, tight schedules, emotional moments, decisions stacking up. But Sevy has this grounded, reassuring presence that immediately puts people at ease. She is organized without being rigid. Creative without being chaotic. Hands-on without making anyone feel micromanaged.

From behind the camera, that changes everything. When couples feel supported and relaxed, the photographs become more emotional and authentic. People stay present. Moments unfold naturally instead of feeling rushed or forced. That emotional freedom becomes visible in the images — and it is something I notice every time I work a wedding where Sevy is running the day.

Sevy describes what she does: “I create events that feel like a deep breath.” That line tells you everything.

What Oui Do Events Offers

Full Wedding Planning

Oui Do Events is a complete wedding-planning experience — from the early stages of dreaming and organizing through to the day-of production, when everything finally comes to life. Sevy handles the logistics and the aesthetics, which means your vendor recommendations, your timeline, your design direction, and your day-of execution are all coming from the same creative mind.

She sends a detailed wedding document that covers every element of the day. From there, the level of involvement is entirely up to you. Some couples love doing a lot themselves and just want guidance. Others want full hands-on support. Both are welcome — and that flexibility creates a far more personal experience than the typical one-size-fits-all planning model.

Day-of Coordination and Production

For couples who have done their own planning and need a professional to bring it all together on the day, Sevy offers coordination that goes far beyond showing up with a clipboard. Two weeks before the event, she meets with you to iron out every remaining detail. One week before, she contacts every vendor to confirm the lineup. And on the day itself, Sevy and her team arrive to handle set-up, manage the entire flow, and take everything down at the end of the night.

This is the section where I will say — as a photographer — budget for at least day-of coordination. I have seen it too many times: a friend or sibling offers to help, and they end up missing moments or feeling torn between being a guest and being on duty. Hiring a coordinator lets everyone, including you, actually be present.

Design and Styling

This is where Sevy’s interior design background truly sets her apart. She does not just plan logistics — she designs experiences. Tablescapes, floral direction, colour palettes, textures, the visual story of the entire room.

She meets clients in person at Special Event Rentals to work through the design collaboratively, translating a couple’s taste into something cohesive, intentional, and unmistakably theirs. For couples drawn to editorial-inspired aesthetics, romantic European design, or even Bridgerton-inspired celebrations, Sevy’s layered visual approach — rich textures, elegant florals, soft candlelight, refined tablescapes — creates exactly the kind of immersive atmosphere that photographs beautifully and ages well in both memory and imagery.

Through her Bar à Fleurs floral service, she can also weave floral design directly into the full planning experience.

Destination Weddings — France and Corsica

For couples dreaming beyond Alberta, Oui Do Events now offers destination weddings in Provence and Corsica. With French roots and firsthand knowledge of the south of France, Sevy brings the same intentional, hands-on approach to celebrations with a Mediterranean backdrop. It is a natural and beautiful extension of the brand — and for couples planning multi-day celebrations, intimate luxury experiences, or guest-centred wedding weekends abroad, her design philosophy translates seamlessly.

The Oui Do Events Planning Process: From Inquiry to Wedding Day

Sevy keeps her process simple and very human. When you reach out, she sends an initial email with a starting price and a quick overview of what Oui Do Events offers — planning, day-of coordination, design assistance, set-up, take-down, all of it. From there, you hop on a Zoom call to see if you are a good fit on both sides. That mutual fit matters to Sevy — she wants to work with couples who trust the process and value the collaboration.

If it feels right, she puts together a custom quote based on what you actually need. Once you decide to move forward, she sends the invoice, contract, and a detailed wedding document that covers everything. Depending on the level of support, you book meetings to go through the document together. Sevy also meets couples at Special Event Rentals to work on the design in person.

You stay connected through emails, calls, and check-ins as needed — never rigid, always responsive. Two weeks before the event, a final meeting irons out every remaining detail. One week before, Sevy contacts all vendors to make sure everything is lined up.

And on the day of, she arrives with her team — and from that moment forward, you do not have to think about a single thing.

As a photographer, I can tell you that this level of preparation changes the entire feel of a wedding day. Nothing feels frantic or chaotic because so much has happened beforehand. The timeline is realistic. Vendors communicate clearly. The atmosphere stays calm and positive. That collaborative environment creates space for creativity rather than stress — for me behind the camera, and for you living the day.

Sevy’s Best Advice for Newly Engaged Couples

I asked Sevy what she would tell couples who are just starting to plan, and her advice is grounded, practical, and worth hearing.

Start with the venue. The space plays a huge role, especially if you are working within a budget. Choose a venue that already has character or good bones — something that can be elevated with design without needing a fortune to transform it. As a photographer, I especially agree with this. Beautiful environments with strong architectural character and natural atmosphere create timeless imagery.

Invest in food over alcohol. People remember how they felt, how they were welcomed, and what they ate. A thoughtful, high-quality meal sets the tone for the entire experience.

Hire a talented photographer. Someone who captures real moments beautifully and delivers the images in a reasonable timeframe. At the end of the day, the photos and the memories are what last. (I appreciate Sevy for saying this, and I would love to be that photographer for you.)

Budget for at least day-of coordination. Even if you have amazing friends or siblings who offer to help, you want them to enjoy the day with you. Sevy has seen it countless times — people try to help, but they end up missing moments or feeling torn between guest and on duty. And if someone gets sick or something unexpected happens, you are suddenly scrambling. A coordinator lets everyone be present.

Do not leave ceremony music to the last minute. It is one of the most emotional parts of the day, and it is usually the thing couples avoid because they do not know where to start. Sevy’s advice: choose songs that feel like you. From a movie, a favourite video game, a shared memory — whatever makes the moment flow beautifully.

Source vendors who share your values. Trust, work ethic, and the right energy matter as much as the portfolio. Sevy has been in the industry long enough to know who shows up and who communicates well, and she helps her couples find the right fit.